News Articles Featuring Project Viva Findings!

  • Link between childhood obesity, hormone leptin investigated
    Project Viva studied umbilical cord blood to see if there was a link between childhood obesity and the amount of leptin babies had at birth. Leptin is a hormone related to making people feel full. Researchers found that babies with more leptin at birth gained weight slower in their first six months of life and had a lower BMI at age 3. It is still unclear what determines the amount of leptin a baby has at birth, but scientists are looking at factors such as genetics and maternal nutrition. USA Today, 4 November 2009


  • Rapid weight gain in the first six months of life
    Project Viva found that babies who gained weight quickly during their first six months were more likely to be obese by age 3. Additional research is needed to fully understand what healthy weight gain is for newborns and the relationship to obesity later on, but this finding suggests prevention needs to start when children are much younger.


  • Does Baby Fat Lead to Obesity?
    The Washington Post, 2 April 2009


  • Rapid Infant Weight Gain Linked to Childhood Obesity
    US News and World Report, 30 March 2009


  • TV before the age of 2
    A Project Viva study published in the journal Pediatrics supports the American Academy of Pediatrics (AAP) recommendation that children under the age of 2 not watch TV. After looking at Viva toddlers, it was found that TV viewing before the age of 2 does not improve a child’s language and visual motor skills, no matter its content. Project Viva is one of the first studies to look at the long term effects of infant TV viewing in this way.


  • Study: Want a smart baby? TV's not going to help
    The Globe and Mail, 4 March 2009


  • Sorry Baby Einstein Marketing - TV Viewing Before Age 2 Shows No Benefit
    Scientific Blogging, 2 March 2009